{"product_id":"ippodo-tea-co-hatsu-matcha-40g-light-culinary-matcha-for-usucha-lattes-baking","title":"IPPODO TEA CO. Hatsu Matcha 40g — Light Culinary Matcha for Usucha, Lattes \u0026 Baking","description":"\u003cp\u003e\u003cstrong\u003eIppodo Tea Co.'s Hatsu Matcha (40g) is a light, brisk green tea powder crafted for delicate usucha, frothy lattes, and bright baking — notable for its clean, sharp finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eHatsu is one of Ippodo’s entry-level culinary-quality matchas, milder in body but vivid in vegetal flavor. Harvested and stone-ground in Kyoto traditions, this powder balances a gentle green aroma with a short, invigorating aftertaste. It’s formulated to perform well both when whisked thin (usucha) and when blended into milk or batter, making it a versatile pantry staple for everyday tea and culinary use.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Hatsu Matcha taste and feel when prepared as usucha?\u003c\/h3\u003e\n\n\u003cp\u003eWhen whisked with about 60–90 ml of hot water (70–80°C) per teaspoon, Hatsu opens to a light, grassy profile with brisk astringency and a clean finish. The texture is smooth when properly sifted and whisked; the quick, sharp aftertaste leaves the cup feeling refreshed rather than heavy.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eServing suggestion: 1–2 g (1\/2–1 tsp) per 60–90 ml water at 70–80°C\u003c\/li\u003e\n  \u003cli\u003eFlavor notes: fresh-cut grass, subtle umami, brisk citrus-like edge\u003c\/li\u003e\n  \u003cli\u003eMouthfeel: silky when whisked, not overly creamy\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs Hatsu Matcha suitable for lattes and smoothies?\u003c\/h3\u003e\n\n\u003cp\u003eYes — its lighter body and pronounced brightness stand up well when mixed with dairy or plant-based milks, adding a clear green-tea character without overwhelming sweetness. For smoothies, Hatsu contributes a vivid color and slight vegetal bite that complements fruit, banana, or protein blends.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eLatte tip: 1–2 g matcha, 150–250 ml warmed milk, froth to taste\u003c\/li\u003e\n  \u003cli\u003eSmoothie idea: 1 tsp matcha with banana, yogurt, and a sweetener to balance astringency\u003c\/li\u003e\n  \u003cli\u003eWorks well with oat, almond, or cow’s milk for creaminess\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I bake with Hatsu Matcha, and how does it affect recipes?\u003c\/h3\u003e\n\n\u003cp\u003eHatsu adapts nicely to baked goods and confections where a bright green tea note is desired without heavy umami. Because it is lighter and slightly astringent, use it to lift flavors in cookies, cakes, and frostings; its color may mellow with heat, so adjust quantity to taste.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eBaking ratio: start with 1–2 tsp per batch and increase slowly for stronger color\/flavor\u003c\/li\u003e\n  \u003cli\u003ePairs well with white chocolate, citrus, and vanilla\u003c\/li\u003e\n  \u003cli\u003eAdd near the end of mixing to preserve color and delicate aroma\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I store Hatsu Matcha to keep it fresh?\u003c\/h3\u003e\n\n\u003cp\u003ePreserve freshness by minimizing exposure to air, heat, moisture, and light. Transfer any opened 40 g tin to the refrigerator in an airtight container or keep the original tin sealed tightly; use within a few weeks for best vibrancy, though unopened tins keep longer.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eStorage: airtight container, refrigerated after opening\u003c\/li\u003e\n  \u003cli\u003eUse window: best within 2–6 weeks after opening for peak aroma\u003c\/li\u003e\n  \u003cli\u003eDo not store near strong odors or heat sources\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Hatsu Matcha (40g) suits tea drinkers and home cooks who want a light, invigorating powder that performs well as thin whisked tea, in milk-based beverages, and in baked goods. It’s ideal for people exploring matcha beyond ceremonial-grade intensity — those seeking clarity of green-tea flavor with a brisk finish rather than weighty sweetness. If you prefer a pronounced umami or ultra-creamy matcha, consider reserving Hatsu for everyday blends and culinary experiments rather than formal tea ceremonies.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eGreen tea\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is the best water temperature for Hatsu Matcha?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use 70–80°C (160–175°F) to preserve aroma and avoid bitterness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much Hatsu Matcha per serving for a latte?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with 1–2 grams (about 1 teaspoon) per 150–250 ml milk, adjust to taste.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"IPPODO TEA CO.","offers":[{"title":"Default Title","offer_id":46002636488787,"sku":"B07SPYZS85","price":93.93,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/9949\/2947\/files\/ippodo-hatsu-matcha-tin-front.jpg?v=1787191671","url":"https:\/\/spicestosnacks.ca\/products\/ippodo-tea-co-hatsu-matcha-40g-light-culinary-matcha-for-usucha-lattes-baking","provider":"Spices To Snacks","version":"1.0","type":"link"}